• How to get down to
    one (1) approval round

    - Or how to minimise the time spent on approvals, speed up production time and increase efficiency in your marketing production processes.

You know the drill: You try to deliver a piece of marketing collateral. A display ad, a magazine back cover, a YouTube video. Suddenly everything stops and goes back two steps and you waste hours.

Every time that happens, many people have to get involved. It’s a huge machine that we recommend you avoid igniting.

Here’s why and how to avoid it.

This piece is for everyone – from retailers managing complex promotion marketing to medico marketeers living up to regulatory compliance issues and an almost infinite sequence of approvers – or to freelancers managing work for multiple agencies and corporate marketing departments.

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