Tailored business and marketing workflows for retailers

You want to make informed commercial decisions? 
We support you with digital workflows and automated processes that easily integrate every stakeholder all the way.

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TAILORED TO RETAILERS

Collaborate smarter -
Get everyone integrated

Our platform allows all teams, clients, suppliers and integrated systems to collaborate. You will always be able to know the latest status, make informed commercial decisions and deliver effectively globally and locally – and quickly adapt to changing conditions with no-code development.

Self-service to improve supplier and employee experience
Transparancy on commercial and content performance
Get automated workflows and limitless integration

You’re in good company!
Hear from other retailers

Case stories

25%

Reduction in production time

50-75%

Time reduction on management of campaign master data

We would need to double up on the number of employees within marketing, if we didn’t work on the Encode platform.

Kristina Rudebeck Dahl
CMO at Davidsen Tømmerhandel A/S
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Davidsen - Encode customer case
Industry: Retail
300+ products

Go on promotion in two different formats every week.

1943

The year Davidsen was founded

1000

Number of employees

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Case stories

0 errors

In marketing collateral since implementation

100%

Optimisation when calculating freight costs as process is now automated

Since the beginning of our journey with Encode, we have achieved zero errors in our marketing collateral and much fewer proofing rounds. We have saved a lot on production and can switch agency if we need to, and we definitely have a shorter time to market.

Claus Petersen
CEO at jem & fix
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jem & fix - Encode customer case
Industry: Retail
8000

Number of products on shelves

1 year in advance

Purchasers add product promotions to a campaign up to one year in advance

2300

Number of employees

Case stories

25%

Reduction in production time

50-75%

Time reduction on management of campaign master data

We would need to double up on the number of employees within marketing, if we didn’t work on the Encode platform.

Kristina Rudebeck Dahl
CMO at Davidsen Tømmerhandel A/S
Read the success story
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Davidsen - Encode customer case
Industry: Retail
300+ products

Go on promotion in two different formats every week.

1943

The year Davidsen was founded

1000

Number of employees

Case stories

25%

Reduction in time to market from 4 to 3 weeks

2500+

Shops that receive Encode support

With Encode’s system we get a lot more value for our marketing money. At the same time we avoid making mistakes and achieve a much higher quality.

Jens-Henrik Jensby
Director, Integration, and Digital Development at JYSK
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JYSK - Encode customer case
Industry: Retail
3000+ stores

And 26.500 employees worldwide

100.000.000

Number of times a person has searched for JYSK on Google in a year

4.000.000.000

Turnover in EUROS for the fiscal year 2019/20

Actions

End-to-end retail workflow

Control your activity planning efficiently across all stakeholders in your entire value chain

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Ensure real-time insights
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Plan your campaigns for all channels
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Keep track of all themes and seasons
Plan campaigns smarter

Select the right products with the right prices for the right locations

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Ensure alignment with your suppliers
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Stay updated on product allocation and commercial terms - always
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Use performance insights to start new promotions
Improve workflows

Ensure multi-purpose, high quality content for all channels

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Reduce time to market and approval rounds with high quality content
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Centralize all content in a single source of truth
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Integrate seamlessly with your suppliers to onboard content
Make content faster

Produce faster and with maximum precision

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Produce faster and with greater precision based on automation
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Integrate data seamlessly into the production to minimize errors
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Ensure full compliance with any update or change needed
Manage campaigns better

Minimize the need for approval and compliance to an absolute minimum and reduce time to market

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Ensure precise and pinpointed engaging of proofing stakeholders with online approvals
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Reduce workload and improve quality by early approval logic
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Focus faster with quick overview of previous versions and comments
Get brand consistency

Launch the campaign faster and with greater precision in all channels

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Create and distribute high quality instore signage automatically
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Distribute product feeds automatically to ERP, cash registers, online channels and other Tech Stack components
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Keep your supply chain updated with automated reporting
Master omnichannel

Keep on improving and get ready faster with the next campaign by leveraging insights

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Get a real time overview about the campaign performance
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Have a multi-dimensional understanding of sales performance compared to the exact positioning
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Automate proof of execution reporting to your suppliers based on the exact commercial agreement
Improve campaign insights

Turn new market opportunities or challenges into a competitive advantage

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Implement agile processes and get rid of Excel driven processes and old legacy system
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Meet new requirements in your business with an integrated platform and with full control
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Increase your operational speed by onboarding your entire value chain
Adapt to change
A screenshot of the Encode dashboard

Connect your existing tools securely

Encode’s platform integrates with the tools you already use. Integrate your entire tech stack comfortably and streamline the flow of content and information.

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teams

Benefits for you and your team

Some of our clients have implemented the Encode platform to become champions of the all-connected, omni-channel experience.

Some of our clients have implemented the Encode platform to manage resources and maximise output with clear visibility across content, budgets, and people.

Some of our clients have implemented the Encode platform to build and configure workflows - customised for the precise needs of your team and suppliers.

Some of our clients have implemented the Encode platform to optimise the content lifecycle - content planning, creation, and distribution - all in one place.

Some of our clients have implemented the Encode platform to deliver on digital initiatives - faster with no-code development.

Some of our clients have implemented the Encode platform to optimise with fewer manual touch points and more workflow automation.

Use cases for retailers

Accomplish your initiatives

Staying effective in the age of e-commerce

If you need to get rid of too many manual processes across production.

Let Encode help you increase agility.

Encode Creative Automation
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Encode Content Hub
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Encode Proofing
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Accelerate Omnichannel Experiences

If you need personalised experiences across all channels.
Let Encode help you accelerate omnichannel experiences.

Encode Promotion Management
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Encode Content Hub
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Encode Stores
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Execute campaigns more effectively

If you need to be able to work collaboratively across an organisation - across different departments that can be globally dispersed.
Let Encode help you empower the supply chain.

Encode Supplier Portal
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Encode Creative Automation
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Encode Private Label
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Enable real measurability

If you need to present and make sense of lots of data from multiple channels and show an overview.
Let Encode help you prove effectiveness.

Encode Marketing Work Management
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Encode Content Hub
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Encode Promotion Management
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Deliver personalisation & automation at scale

If you need accurate tracking of business costs. Let Encode help you scale creative production.

Encode Creative Automation
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Encode Content Hub
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Encode Proofing
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Suggested content for retailers

Customer story

JYSK Customer Story

Having a clear overview is crucial when JYSK communicates their weekly offers through several channels to 3000+ stores in 52 countries around the world.

Read more
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white paper

7 places to optimise

What should you be looking for to establish how well your retail workflows and organization perform, besides the hard commercial KPIs focusing on sales, square-inch performance, profits, conversion rates, and basket size?

Read more
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blog post

9 insights from NRF 2021 Retail’s Big Show to drive success in 2021

Competition is getting harder to win thanks to big players like Amazon, and, so, marketers are changing tactics. Embrace the good story and speed up the time to market.

Read more
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